The Rebooting in The Riviera: Cannes 2023

June

19

–

June

23

starting at

12:00pm

Join The Rebooting on La Croisette.

RSVP for updates on all events

RSVPs Closed

Agenda

Monday, June 19

The New Attention Economy at KERV Cafe

How attention is gained has changed with a media environment driven in large part by algorithms, and is on the cusp of further change as power shifts to individuals over institutions, and AI enables the creation of near limitless options for attention.

12-12:30 Attention Based Buying | Brendan Spain - VP, Advertising, Financial Times x Lauren Douglass - Head of Marketing, PMG

12:30-1 Responsible Media | Kirk McDonald - CEO, GroupM NA

1-1:30 The TikTok Creator Economy | Adrienne Lahens - Global Head of Operations, TikTok

1:30-2 Modernizing Media | Bonin Bough - Co-Founder & Chief Strategy Officer, Group Black x Richelieu Dennis - Co-Founder & Chairman, Group Black

2-2:30 AI As A Force for Good | Gary Mittman - CEO, KERV x Peter Hamilton - Senior Director of Ad Innovation, Roku x Esco Strong - Head of Product Strategy, Samsung Ads

2:30-3 Beyond The Game | Adam White - CEO, Front Office Sports x Sebastian Tomich - Chief Commercial Officer, The Athletic

3:30-5:30 The ‘New Attention Economy’ Cocktail Party at KERV Cafe

Join The Rebooting & KERV for cocktails, light bites, & a DJ as we kick off the week.

RSVP required

Tuesday, June 20

The New Attention Economy at KERV Cafe

12-12:30 Meet The Modern Gamer | Sarah Looss - Head of Sales, Americas, Twitch x Sarah Leccacorvi - Head of Content & Creative, Havas Entertainment

12:30-1 Streaming's Next Chapter | Fernando Romero - SVP of Digital Advertising Sales, TelevisaUnivision x Kern Schireson - CEO, Known

1-1:30 The Ever-Changing Creator Economy Landscape for Brands | Jamie Gutfreund - Chief Growth Officer, Whalar x Ryan Stern - CEO & Co-Founder, Collectively

1:30-2 Unpacking CTV's Full Ad Potential | Miles Fisher - Head of Ad Platform and Growth Sales | Roku, Roku x Joe Marchese - Managing Partner, Human Ventures

2-2:30 The Modern Media Playbook | Lisa Howard - Executive Vice President, Global Chief Revenue Officer, Hearst

2:30-3 Inside the CTV Ecosystem | Justin Evans - Global Head of Analytics & Insight, Samsung x Julie Triolo - SVP of Research & Marketing, Vevo

RSVP required

8-11 Publisher Leader Dinner | A private, off-the-record dinner in the hills above Cannes with 20 C-suite publishing executives.

This is an invite-only event. Email michelle@therebooting.com to request an invite or to inquire about partnership opportunities.

Wednesday, June 21

The New Attention Economy at KERV Cafe

12-12:30 AI Meets TV | Shani Kugenthiran - Digital Advertising Strategy & Product Director, Paramount x Marika Roque - COO & Chief Innovation Officer, KERV, moderated by Alan Wolk - Co-Founder/Lead Analyst, TVREV

12:30-1 Media Everywhere All at Once | Kristi Argyilan - SVP of Retail Media, Albertson's x Mark Grether - VP, General Manager, Uber

1-1:30 Content & Commerce | Josh Feldman - CMO, NBCU x Jay Wolff - Chief Revenue Officer, KERV

1:30-2 Reasons for Optimism | Christine Cook - CRO, Bloomberg

2-2:30 Influencer Journalism | Liz Gough - Co-Founder & COO, Puck x Ben Smith - Co-Founder & EIC, Semafor

2:30-3 AI + Creative | Myra Nussbaum - CCO & President, Havas x Rei Inamoto - Founding Partner, I&CO

RSVP required

Thursday, June 22

4-6 pm: Cocktails & Conversation with Dotdash Meredith

Join us at the Dotdash Villa for a rosé and live recording of The Rebooting Show. Brian Morrissey will interview Dotdash Meredith CEO Neil Vogel.

RSVP required

HOSTED BY

Brian Morrissey

Founder, The Rebooting

Join us

RSVP for updates on all events

RSVPs Closed

Special thanks to our partners

Special thanks to our MEDIA partners